For insulation contractors

Quote it by the square foot. Win it by the follow-up.

BidTorch was built on a working insulation shop before it was sold to anyone. Areas and square footage are first-class: price each area at your sell-per-sqft, stack the options, send one branded link the homeowner can sign — with a deposit — from their phone.

14-day free trial · no credit card · flat pricing from $89/mo

Built for how insulation contractors sell

The parts that matter for your trade.

Sqft-native quoting

Line items carry square footage and sell-per-sqft, so an attic, band joist or wall section prices itself — qty × your rate, margin visible to you, clean number to the customer. Show or hide sqft detail per quote.

Good / better / best, per job

R-38 blow-in vs R-49 vs air-seal-and-top-up — present them as side-by-side options on one link and let the customer pick. Multi-tier quotes routinely pull buyers up a tier.

Assemblies for repeat scopes

Save your standard attic package — material, machine time, prep — as a catalog assembly and drop it into the next quote in one tap.

AI that drafts and chases

The AI drafts the quote from your catalog and past jobs, then — when a quote sits unanswered — writes a personal follow-up from its real facts (days out, viewed or not, options by name) for your rep to approve and send.

See it on a real job

A worked example: 1,400 sqft attic top-up

Homeowner in a 1990s ranch, R-19 existing, wants it warmer. You measure 1,400 sqft and build one quote with three options:

Good

Blow-in cellulose top-up to R-38 — 1,400 sqft at your sell-per-sqft rate, priced automatically from the area line.

Better

Top-up to R-49 plus baffle installation at the eaves — the R-49 area line plus a baffles line item from your catalog.

Best

Air-seal the attic plane first (assembly: foam, penetrations, hatch), then R-49 — your full-performance package.

The customer opens one branded link, compares the three, signs the one they want and pays the deposit — and if they go quiet, the AI drafts the nudge.

Flat pricing. The AI is included.

Solo $89/mo (2 seats) · Team $149/mo (5 seats) · Crew $249/mo (10 seats). No per-seat fees, ever — and AI quote drafting plus AI follow-ups ship on every plan, not as add-ons. Why we price flat →

Questions

Asked by insulation contractors.

Does BidTorch handle square-footage pricing for insulation?

Yes — natively, not as a workaround. Quote line items carry sqft and sell-per-sqft, so area-based scopes price themselves, and you can show or hide the sqft detail on the customer-facing quote per job.

Can I present blow-in vs spray-foam options on one quote?

Yes. Quotes are multi-option (good/better/best or any labels you like), presented side by side on one branded link. The customer picks an option, signs, and pays a deposit in the same sitting.

Was BidTorch actually built for insulation work?

It was built and proven on a working central-Indiana insulation shop before being offered to anyone else — sqft quoting, assemblies and the follow-up loop all came from real jobs, not a product spec.

What does it cost?

Flat plans, no per-seat fees: Solo $89/mo (2 seats), Team $149 (5), Crew $249 (10), AI drafting and follow-ups included. 14-day free trial, no credit card.

Send your first quote today.

Sign up, load your price book, send a branded quote this afternoon. Rather talk first? Call or text (317) 850-1570.